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352 Sell Different by Lee Salz

The Marketing Book Podcast

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If You Were Me, Would You Want to Talk to a Salesperson?

If you were me, this is my business development strategy. I've never had a salesperson use it and come away empty handed. You're going to select ten clients that if you could stick them in a copyer as a way to replicate them and grow the business, you'd do it in a heartbeat. For each of those ten, you're going to have a conversation, not sending any male, not a tax not a voice male. And during the conversation, you'regoing to ask a key question. What associations would you be active in? What conferences would you attend? What events would you go to? To meet more people like you? Doesn't have to be so complicated

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