The Outlier Ventures Podcast cover image

Building a Strong Web3 Community, with Erika Wykes-Sneyd of Adidas /// Studio

The Outlier Ventures Podcast

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Are You Managing Millions of Consumers?

There's more risk and you have to find the sweet spot of wanting to be a pioneer and a renegade who's doing cool shit in culture. We got to constantly be talking about de-risking. So I think as a brand, we're constantly looking at that, the intersection of those two things. And that's a challenge to navigate.

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