Copywriting is salesmanship in print. A copy writer is somebody who sells. The tool that we use to sell is the written word. For us, we are trying to get our prospects vision of their better life across and then edit aggressively so that they actually work. Every business wants to test those words not erybody can do it. That's the whole point of CopyHack dot com.
Joanna Wiebe is the creator of Copyhackers and the Copy Chief at CH Agency.
For nearly 15 years, she has worked with incredible companies like BT, Canva, Glowforge, Intuit, MetaLab, Prezi, SAP, Sprout Social and VWO to optimize their copy.
Check out: https://copyhackers.com/