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4min chapter
What a Healthy CEO/CMO Relationship Looks Like
The Marketing Architects
Intro
This chapter explores the vital partnership between CEOs and CMOs, focusing on the importance of strategic alignment for business growth. It addresses common challenges in their collaboration and shares insights from a McKinsey podcast highlighting the disconnect in their marketing perceptions.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode