Evolving Missions and Cultural Challenges at WeWork

This chapter reflects on WeWork's shift from an entrepreneurial focus to a consumer-centric mission, emphasizing the importance of employee engagement and emotional support in the workplace. It explores the complexities of strong organizational cultures, including both their motivational benefits and challenges like groupthink. Through personal stories and discussions on leadership, the chapter highlights the delicate balance between fostering a passionate culture and ensuring adaptability for sustainable growth.