3min chapter

2Bobs—with David C. Baker and Blair Enns cover image

When Your Engagement Level Drops

2Bobs—with David C. Baker and Blair Enns

CHAPTER

Product Idea Merge

CNN's John Sutter and David Weinberger are co-founders of a digital advertising agency. They're considering merging their firm with another one to help people get out of the business they've been in for decades. The two men say it could be an exit strategy, but also offer opportunities that might not exist otherwise.

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