The Most Important Asset at Pathfinder Is the People

Today’s show started, as so many of them do, as an in-person conversation in a dark bar in a cool city. That’s where Dan met Brent Zahradnik, founder of Amazon PPC agency AMZ Pathfinder.

Now ‘the agency model’ is a recurring theme on this show because they can be spun up in a weekend, are often very profitable, and they can provide side income to what you’re already doing in a business. But done poorly, agency owners can find themselves trapped in the grind of ‘wrong’ clients and staffing woes.

But Brent seems to have nailed it, and found a profitable business that also allows him to live in Montpellier, France and enjoy the great outdoor lifestyle that Mediterranean city offers.

Topics covered include: the mistake of not getting ‘A players’ on your team earlier, why Brent feels his nomadic lifestyle held back his business for a while, and some ideas for agencies you could start today.