SciComm Summer #3: David McRaney - Making Social Science Engaging
Opinion Science
00:00
How Minds Change
Next week we hear from David Nussbaum, a social psychologist who works at the Booth School of Business in Chicago. He's become something of a wizard in the field when it comes to publishing op-eds by social scientists in major news outlets. And he shares what he's learned about that process next week. The trick that is easiest to use is to lead people along the wrong intuition. It's not only things A, but actually B.
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