2min chapter

The Bootstrapped Founder cover image

51: Finding an Audience for Your Side Business

The Bootstrapped Founder

CHAPTER

The Progmatic Approach to Audience Exploration

In his mentering work of the last years, i have discovered a five step approach that produces, and produced remarkable results. I will su prigmatic steps that you can take to find your optimal audience. Don't follow those steps blindly, as they might not work as well for you as theyve worked for me and my mentees. Find what works for you and use this as the foundation for your own personal framework to tackle the problems. The five step approach will give you data, so numbers you can inspect. You can weigh them. While those conclusions will be highly unique to every founder.

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