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Live from Productized Lisbon - a world-class conference for product people.

Productized is one of the best product conferences in Europe: thoughtfully run, intensely practical and full of senior product leaders sharing real-world tactics. We're honoured to partner with Productized in Lisbon, it's an exceptional event for learning, connecting and rethinking how product leaders shape outcomes.

This short episode features a live conversation about the strategic role of product leadership, how CPOs should connect functions across the company, and practical steps to manage uncertainty and align stakeholders.

Key topics discussed

Why the CPO is the organisation's connector and strategic coach
How to translate vision into coherent strategy and staged bets
Practical tactics to align product, sales, marketing and engineering
Using tailored tools to improve internal communication and stakeholder prep
Lessons learned from product failure and the importance of early, frequent communication

Chapters
[00:01:03] - Co-hosted firsts: What it means to run a co-hosted Talking 10 and set the tone for candid chats.
[00:01:37] - CPO as connector: Why the Chief Product Officer must connect functions, strategy and customer outcomes.
[00:07:53] - AI & internal comms: Practical ways to prepare stakeholder conversations and tailor messaging for impact.
[00:09:41] - Scary lessons and recovery: Real stories of product failure, alignment mistakes, and how to communicate earlier.

Guest bios:

Bruce McCarthy — Product leader, speaker and workshop facilitator focused on product leadership, strategy and cross-functional alignment. Bruce helps executives turn vision into staged strategic bets and coaches product teams to lead across organisations.

Tamas — Co-founder of Bobcats Coding, a Lisbon and Budapest-based digital product studio that specialises in AI engineering and end-to-end product development. Bobcats builds practical tools and publishes educational guides to help product teams adopt new tech responsibly.

Thanks to our sponsor: Bobcats Coding — visit bobcatscoding.com to download their AI economics guidebook and learn more about their work in di

Host Bio

Ben is a seasoned expert in product agility coaching, unleashing the potential of people and products. With over a decade of experience, his focus now is product-led growth & agility in organisations of all sizes.

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Ben Maynard

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💻 https://sheev.co.uk/

Product Agility Podcast

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💻 https://productagilitypod.co.uk/

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Listen & Share On Spotify & iTunes

Spotify - https://open.spotify.com/show/0lkwAYJzVSuk5zfJ1vIDZq?si=4c691fb12f124a56
iTunes - https://apple.co/3YvTX8p

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