How to Set a Property Management Marketing Budget According to Greg Crabtree, CPA
The Property Management Show
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Is There a Slower, Longer Approach to Marketing?
Marketing should be thought of as an investment. You don't want to overwhelm people with so much messaging that they just block you. But at the same time, like you put out something, it takes time to kind of have run its course and give you results. The economy is going to see less success of the price competition because profit dollars are flat.
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