The Man Behind The Best Selling Truck In 50 Years | Ford CEO Jim Farley
The Fully Charged Podcast
00:00
The Rise of Sub Brands in China
What's interesting is that in China, even the legacy. EV business that had ice products like Gully and SAIC in China,. all started new brands because they realized that these are digitalProducts. And what will differentiate these products is not going to be a noise vibration or harshness but software. Even Volkswagen thought they could sell ice and EV together in China. But for customers, they're smart. They want to buy all electric, all digital brands. Yeah.
Transcript
Play full episode
