#24 What will the role of GA be in the future?
The Measure Pod
00:00
Is There an Overlap Between Universal G a and G O Four?
All audiences and conversions within g a four are automatically pushed to the guglad platform. So there's another question there, isn't there? Around how like previously, with universal g a was almost like a, almost like an adman tool for managing those audiences. And i suppose an existing question i have is like, y have such ads three 60 and gog ads. Why not merge the functionality and create one ad buying platform? The same with d v 3 60,. Here's how you buy ads in the google wall garden, and over here you've got the data collection, attribution reportin methodology. But you're quite right. Have one platform? It does your tracking and your
Transcript
Play full episode
