The Way I Heard It with Mike Rowe cover image

243: The Best BBQ Comes From a Crockpot

The Way I Heard It with Mike Rowe

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Advertising taps into a very childlike portion of our primitive emotions with the advertising narrative. They're activating that child that lives inside of us, the one that throws the fit on the cereal isle and screams and yells ecause they want that cereal. We've all got the temper fit kid inside of us. Whis name is immaturity. One definition of maturity is learning to delay pleasure. So this is really when we get down to it about growing up. Ad i've never seen it at this level. It's an arrogance with the entitled. I am do this just because i woke up and breathed air. There's not entire generations that are entitled. There never has been.

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