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The Shopify IPO
Acquired
Jaded Pixle Dot Com
In two thousand an four, they had created a canadian entity to sell their snowboards. They're doing all this new sophor business, still in the same canadian entity as the the snowboard business. So Toby heads on over to go daddy's domain name generator and comes up with jaded pixle dot com. Brilly shirly rolls off the tongue. Really catchy. And if you go to jaded p Pixle dotcom to day willing to oten the show notes, it re directs to toby's linked in profile. Yes.
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