How Strategists Work In One Of The World's Most Effective Advertising Agencies - Victor Stroe, Leo Burnett (Effie Index Series)
Sweathead, A Strategy Podcast
How to Judge an F-E's Campaign
On average it takes five people to put together an entry for the F-E's. Everything is in English so it's even more difficult. I feel like a lawyer, you need to prove beyond any doubt that communication was in charge for your success. There are many cases and each case has its own approach.
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