The third that you want to become a scaled CSM is you need to be the best writer in the company. And more content isn't always better, but the more that you can build content that's in their language and that is to topics that they care about. The fourth is that you get to lead your business to create more self-service moments that takes pressure off the team. So I think scaled CSMs are going to become the fastest rising role. In 2023, you're going to see that come out.
In this 10-minute trumpet, Jeff Breunsbach shares his views on how CSMs should be preparing for career growth. Instead of the Enterprise-level CSM being the goal, focusing on building scaled CS skills is going to give you the biggest bang for your buck.
How?
- Leveraging a 1:many focus in areas that increase your reach
- Focus on writing skills
- Identifying self-service opportunities
- Large-scale impact on customers instead of a 1:1 focus with limited reach
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