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Minnesota’s Coming, OKC’s Here, and We Can Save the NBA Season With Kirk Goldsberry and Bill’s Dad

The Bill Simmons Podcast

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Reimagining the NBA Season for Increased Engagement

This chapter explores a student project focused on analyzing the declining viewership of the NBA and proposes solutions to improve engagement. Key recommendations include reconsidering the season start date to minimize competition with football and leveraging betting data to attract more viewers.

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