5min chapter

Inspiring Futures  cover image

Post-Purpose- Thomas Kolster

Inspiring Futures

CHAPTER

Are You a Hero or a Coach?

I've always also thought that am ii, it's some, it sort of comes up a number in a number of areas. But if you think about advertising ages is when you probably wrote your first book. The only reason any one would do an ad for a non profit or for something sustainable was to win an award. So i also think of that in corporate terms, like, you know, a pepsy. For pepsy and coke to keep compeating against each other. In this world it doesn't, you actually want all these companies together. Giant corporations, giant corporations working together have weg more impact than single entities. That could be very interesting too. And

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