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Engineering Excellence with Aaron White - Full Interview - Part 2

The Method

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Customer Feedback - What's the Next Step?

There's a lot of great tooling for this. I recommend leaning into those kind of products and frameworks, you know, earlier rather than later because it's way too easy to sort of delude yourself. So number one, it's always fair game to show customers mocks and get feedback on that. It's always fairGame in my mind to put up really bad prototype behind a feature or not a big deal. But well, and imagine because you've now very quickly put this prototype in type in terms of customer real customers, real users,. They each have reactions to it, and they each have different reactions to it. Now you have to choose which group is the most valuable group

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