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A/B Testing And How One Brand Increased Signups By 83% #264

Ecommerce Marketing School

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Three Simple Tests to Maximize Your Website Traffic

A coffee brand tested creative against their offer. The skull creative actually showed a 26 % lift in sign up rates. That's thousands more sign ups per month. And then lastly, that same coffee brand ran one more final tweak. They were curious if, instead of exit intent, a 15 second timer might work better.

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