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Measurement Do's and Don'ts for Brands Selling in EU + Shopify Markets + D2C Risk Assessment

Conversion Tracking Playbook

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The Dues and Dones of the EU Market

My number one advice would be just to wait and see what's actually like happening. Of course, our job is to make sure that our customers are running operations in a legal manner. We are helping kind of many brands who are doing so called like D2C loans. And they are thinking about analytics is something that you could start with after six months or after a year. But we are then like correcting them that hey, you need to get that done since today when it's being launched.

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