Sally Kohn: I think operating reviews are a great way to articulate and surface key decisions for blockers or misalignment. She says the most important piece is really reinforcing and building a culture of iteration and learning. Kohn: If you're doing things well, you should try a lot of stuff that fundamentally doesn't work. But if it had a strong hypothesis, ground in what you understand about the business aligned with where you're trying to go, it's a good experiment.

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