3min chapter

The Game w/ Alex Hormozi cover image

No Half Measures | Ep 132

The Game w/ Alex Hormozi

CHAPTER

Lifetime Fitness Is a New Way of Doing Business

Lifetime fitnessis golds, you know, 20 for our fitness. All of them have group training classes with highly skilled trainers. And they are doing it at half to a quarter of the price that we are. So how do you compete with that? You play a different game. I'd rather kill a little dragon than a big one. Lti Ba, i mean, t sounds like a big change. It is. It's huge, a massive change. It's enormous," he said. "It's entirely new way"

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