Stocks (and Investing Books) We're Bullish On
Motley Fool Money
Trends in Marketing and Corporate Performance
This chapter analyzes recent shifts in marketing expenditures among major brands, particularly Procter & Gamble's reduced ad spending, and examines American Express's unexpected stock dip despite strong results. It also highlights Netflix's stock surge following positive earnings and its strategy to launch a new ad-supported tier, underscoring the challenges faced by both Netflix and Microsoft amid economic pressures.
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