210 : Bootstrapping a Startup from a tier 2 city - Ambi Moorthy (Co-founder, Gozen)
The Startup Operator
How to Earn a Global Partner Program
There are 1500 partners across the globe. It's an understatement to say it's fairly large right now. I have worked with some of the, some of the best people I worked with at Zoho. The continuity, cultural continuity that makes a company work in a very big way. Money cannot buy that loyalty. So unless and until they have felt the emotional connection with the company and the person they work for, I don't think that could be.
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