Outbound Kitchen - B2B Sales Podcast cover image

#18: Top BDR: $1.6M in pipeline created with cold emailing, LinkedIn, a chatbot, how to rank prospects: CFOs and accounts, and her different sequences - Ashley Hamano, Senior BDR at Mosaic

Outbound Kitchen - B2B Sales Podcast

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How to Reach River Brand New Accounts

First thing I'll do, obviously look within the account, see who I'll be reaching out to. After that, I'll go ahead and check what's going on in the company. Is there any key events that have happened? Have they raised? What's going on within headcount growth? You know, areas where we can help. And then I'll decide what sequence or what material I'm going to send out to them because I want to talk to those pain points rather than high growth things.

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