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Leveraging Technical Knowledge - Itamar Friedman - Qodo - Episode #37

Not Another CEO Podcast

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Acquiring the First Customers

This chapter discusses the journey of obtaining initial customers through inbound marketing and social media engagement, particularly on platforms like Twitter and LinkedIn. It contrasts different growth philosophies, emphasizing the importance of thoughtful messaging, organic reach, and the innovative use of a significant open-source project, Alpha Codium, as a marketing asset.

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