Positioning with April Dunford cover image

Customer-Led Growth: Why Funnels are Outdated with Georgiana Laudi

Positioning with April Dunford

CHAPTER

The Limits of AI in Understanding Customer Insights

This chapter explores the interplay between AI capabilities and human interpretation in customer data analysis. It underscores the necessity of a foundational understanding of data to inform messaging strategies, warning against over-reliance on technology for critical decisions.

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