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Power Players Descend on NYC for Bloomberg Summit

Bloomberg Businessweek

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The Tech-Driven Evolution of Sports

This chapter discusses how technology, especially AI, is transforming sports by enhancing fan experiences and engagement. It explores the shift from traditional sports distribution to a digital-first approach, drawing parallels with historical tech advancements. The speakers highlight the lucrative business models evolving in the sports industry, emphasizing the importance of data connectivity and the premium experiences offered to modern audiences.

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