The Enthusiasm Project cover image

Re-Evaluating My YouTube Approach

The Enthusiasm Project

CHAPTER

The Power of Brand Relationships

"It seems like if I look through a lot of the stuff I'm subscribed to now personally, I can sort of see waves. OK, this recently it's all been Apple Vision Pro plus something," he says. "I really feel like brands are in the driver's seat more than they should be on many on the platform."

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