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S2 E12: Nik Answers Product Questions / Why You Don’t Need to Reinvent The Wheel / Why Grove Is Getting Crushed
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You Don't Want to Launch the Crickets
A lot of people try to just outsource ads from days, you know, negative two. You have no context on what it takes for it to work properly. Before you get any product in, spend a bunch of time being like, this is the funnel that's working. These are the conversion rate up and these are the product changes I need to make.
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