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Tapcart, True Classic, and Obvi Talk Traction, Scale, and Distribution

DTC Podcast

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How Retention Impacts Your Valuation

Ben: You had mentioned earlier in our conversation that you had this goal for an exit on your side. And one of the questions that I posed was how do you feel good versus great retention impacts your valuation? Like how are you thinking about retention as a part of your exit? Ben: For us, we're always trying to play and be in the market. We were able to grow into nine figures in two years, completely bootstrapped and profitably,. which is insane.

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