14min chapter

Founder to Founder cover image

What John Andrew Entwistle, Founder of Wander is Doing Differently as a Second-Time Founder

Founder to Founder

CHAPTER

Importance of Original Content Creation and Content Strategy

The chapter emphasizes the significance of creating original content as a valuable form of marketing, discussing the importance of organic content creation in today's digital landscape. It explores the role of unique and original content in attracting and engaging audiences across various platforms like podcasts, videos, and photos, highlighting the long-term benefits of investing in content creation for building a brand.

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