#77: 4 Tips for Recruiting Top Talent to Join Your Team
Marketing Made Simple
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Attract Ideal Employees With Story Brand Framework
Job seekers are looking for the same thing customers are. They're looking for a solution to their problem. So many of the companies that we work with are tempted. Despite all we've taught them about messaging and who is the hero in this situation, when it comes to writing a job description or describing their company on their LinkedIn corporate profile they're indeed listing themselves as the hero. It's just reminding them, let's flip this.
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