Zakir Hussain's legacy, SC on Places of Worship Act, and 11 dead in Georgia
3 Things
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The Cultural Resonance of a Classic Tea Advertisement
This chapter examines the transformative impact of a high-profile advertisement featuring a famous musician, which propelled him to fame while revitalizing a tea company's image. It delves into the strategic use of classical music and cultural heritage to engage the aspirational middle class and overcome branding challenges.
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Transcript
