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803: How to Write Like the Greatest Masters of Persuasion with Carmine Gallo

How to Be Awesome at Your Job

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Simple Is the New Super Power

i was analyzing all of jeff bazo's 24 shareholder letters. They were mostly eighth and ninth grade language if ho run it through a softawar programme, like grammerly. And that, from what i learned, was intentional. He got better overtime. By simplifying language, you're not exposing yourself to someone who's not competent. It's actually just the opposite. You're out smarting your competition. Simple is the new super power.

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