Behind the Brand with Bryan Elliott cover image

Seth Godin | The Song of Significance: A New Manifesto for Teams | Podcast series / Marketing

Behind the Brand with Bryan Elliott

00:00

The CEO's Role in a Time of Crisis

Discussion on the important role of the CEO during a crisis, emphasizing the need to understand the company's purpose and assets. Burning down assets to preserve outdated technology is not the solution, instead, focus on customer needs and wants.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app