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Faut-il avoir peur de Temu, le géant chinois de la distribution low cost ?
France Culture va plus loin
Analyse du modèle économique de Temu et de ses implications
Ce chapitre examine la plateforme Temu, qui propose une large gamme de produits abordables tout en soulevant des questions de conformité légale. Il analyse également le modèle économique de Temu et ses stratégies futures pour atteindre la rentabilité.
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