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MINI-Series: Copywriting with Margo Aaron
Unthinkable with Jay Acunzo
The Art and Science of Copywriting
When someone encounters your copy they should feel, oh my god. I totally get this. This is how are you laid my head. And so in line with your definition on resonance being an energetic thing that blends into other energy, this feels really aligned. It's almost like a someone throwing up their hands and saying, ohmy thank you. Finally someone's speaking my language here" "I don't want to discount how important this feeling of feeling seen is in contexts we might find more superficial or silly," she says.
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