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#253 - George Mack - Mental Models 104 - Bear Or Bull?
Modern Wisdom
How Do We Get to Two Trilliom by 20 34?
Thiasull: We try and avoid reality where we can. As welle, i wonder how much of it, perhaps, is just the ou can wing brand values and marketing and creative ideas. If you turn up to a meeting and you don't know your l t v, or you don’t know your bottom line, you can't just make it up. It's either there or it's not there. There is no in between.
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