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Building a Great Brand
To build a really great brand. its just not done overnight, because it's kind of layers and layers and layers of activity that you're doing to help tell the story. And ultimately, as your brand grows and expands, the brand world around it also expands. i think only we're scaled dou starts to beale to do bigger bits of activation that starts to really amplify your grand brand. But some of those things stil layer upon layer, layers of or kind of bran building. I think there is unfortunately, no silver bullet when it comes to building kind of a great brand.