282: How To Find The Right Audience For Your Side Hustle (Side Hustle Pro Bootcamp Pt 2)
Side Hustle Pro
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Getting on the Phone With People Who Match Your Target Sin Profile
Get on the phone with people who match your target sin profile, not matched like apples for apples. By by the time you've done ten of these calls, you will have firmed up your understanding of what people need as it relates to your side. You'll also find out surprising things. So that is how you start to find the right audience and customer for your business. A lot of people struggle with this exercise because they can't let go of a concept that there are many different types of people who would want their products or service.
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