The PR company is so specialized that they've thought of everything because they've been doing this job. They know things like Japanese families don't want roses when somebody's died, you give them white crescent themums to put on the grave. There are just little subtle things that they will never tell the families that that's what they're doing. But it is the kind of stuff that if you get that wrong as a company, your reputation won't recover. Somebody is hurt forever. I really had no problem with whoever was paying for it.

Get the Snipd
podcast app

Unlock the knowledge in podcasts with the podcast player of the future.
App store bannerPlay store banner

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode

Save any
moment

Hear something you like? Tap your headphones to save it with AI-generated key takeaways

Share
& Export

Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode