EP 231 - Leaders in Innovation: Unilever Global Head of Digital Innovation on Data, Priorities, and Sustainability
Product Talk
00:00
Are You Focusing on the Next Quarter or the Next Year?
I can see the difference how Philips is R&D driven and companies like Unilever are market driven. If you're being almost 100% measured against your sales targets for the quarter, guess what's going to happen? That's all you're going to focus on. And I don't mean that as a negativity. It's just simply human nature and its reality. But it's rare where they'll drive innovation just because they're excited by that.
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