The role of the CDO is changing, and with these changes come new opportunities to prove business value. On this episode of The Data Chief, Ido Biger, EVP of Data and Technology for Delek US, explains how he’s breaking down data silos and turning insights to actionHe also takes listeners through several analytics use cases including creating operational efficiencies for frontline workers and reducing customer churn.
Tune in to learn:
- Ido’s role at Delek and confronting his biggest challenge (04:23)
- How Ido breaks down data silos (11:53)
- Using data-driven insights to increase operational efficiency - Telco case study (15:15)
- Using data-driven insights to reduce customer churn - Airline case study (20:01)
- Why COVID was a huge opportunity for the airline industry (26:20)
- Turning insights to action - Oil and gas case study (29:08)
- The importance of finding a sponsor for your data project (32:19)
- How to prove value as a CDO (33:04)
- Ido’s work as a professor (35:12)
- The skills data professionals need to succeed (37:32)
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