20min chapter

The Espresso Hour cover image

Why Just Setting Goals Isn't The Answer

The Espresso Hour

CHAPTER

Setting and Achieving Business Goals

This chapter delves into the process of setting and achieving business goals across different business segments, outlining the core pillars of success and the importance of focusing on key numbers. The speakers share their approach to setting specific goals, breaking them down into actionable steps related to marketing, sales, and success. The chapter also discusses leveraging assets, strategic growth, and the importance of prioritizing projects to avoid spreading too thin.

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