Every satisfied customer carries the vision or is a potential vision carrier, and whether it's food or any other kind of product. So what that means is there's fertile opportunity for organizations to try to get on the list of more people saying "I just want to benefit" Jeff Bezos: It's even more important in today's world. The customer has more control than ever. They have more credibility than ever.
Great leaders know there is only so much one person can do in an organization, especially when it comes to vision casting. Join me and Jeff Henderson in a conversation from 2014 as we discuss the key to successfully moving organizational vision forward.
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