3min chapter

Inside the Strategy Room cover image

169. Three essentials of successful corporate venture capital

Inside the Strategy Room

CHAPTER

The Advantages of Corporate Venture Capital for Startups

Corporation venture capital funds have been able to build out a clear value proposition relative to the pure play VCs. A corporate can provide access to expertise, access to sales channels and even potentially be a customer. The ability to basically say that I have a strong brand name company with a clear operating legacy in a sector is massively important.

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