How to Build a Personal Brand

Most of my traffic comes from either my instagram like still in this day at age or like tiktok and all these other things you know. My whole email list is past customers or people who have maybe downloaded a freebie so i never had a real funnel for like most of myEmail list is past clients for like a thousand thousand thousandYeah i mean like i've been kind of wing it like i've had like some launch strategy and things like that but the other big thing the other bigthing is collaborations with people so i had a bunch of affiliates not a bunch  it's more like quality over quantity I'm thinking about how i act as a consumer when i buy digital